Free MasterclassThe Business Behind The Coaching
Your certification taught you how to train people. It did not teach you where clients come from, how to run an enrollment call without feeling like a salesman, or how to build something that actually pays you. That is what this session is about.
Registration opens shortly.
Pick the session that suits you, enter your details, and the link comes to you by email with reminders before it starts.
What We Cover
- 01Where Clients Actually Come From The full path from a stranger seeing you to a paying client, broken into the parts a company runs and the parts a coach runs. Most coaches are trying to do all of it alone and wondering why it stalls.
- 02Why Certified Coaches Stay Empty Certification proves you can train someone. It says nothing about whether anyone will hire you. We go through the specific gap between the two and what closes it.
- 03Enrollment Without Pressure Why the consultation call is a diagnosis, not a pitch, and why coaches who hate selling are usually the ones best suited to doing it properly.
- 04How The Academy Pathway Works ICC-1 certification, the accredited CEU courses, and what the route from qualified to actually booked looks like end to end.
Who This Is For
Right Fit
- Certified coaches with no consistent client flow
- In-person trainers trying to move online
- Coaches who can train well but freeze on enrollment calls
- Anyone treating coaching as a business, not a side hustle
Wrong Fit
- Anyone looking for passive income
- People expecting clients handed over with no work on their end
- Coaches unwilling to be on camera or on the phone
- Anyone wanting a certificate without the standard behind it
Alex Parras
Founder, IGNIT3 and OFC Academy. Former U.S. Navy Hospital Corpsman, FMF-qualified. Twenty-five years training across CrossFit, weightlifting, endurance and hockey, and a sales career before that. He now runs a multi-brand online coaching company and the certification track behind it. The systems in this session are the ones he runs, not theory borrowed from somebody else's business.